Dave Winer: "We gotta eat. No more begging. You want the software, find a way to help companies like Six Apart instead of making them miserable. You've now got the tools to communicate. Use them well. Use them better."
I agree with that. I remember running the books and paying the bills (or attempting to) at UserLand and trying to figure out how I was going to pay the bandwidth bills, the rent on the office, the electricity bill, the phone bill, the mail bill, salaries (Dave Winer, by the way, wasn't getting any salary while I was at UserLand) and, yes, even the W3C (I ended up not paying the W3C in the end cause it was about $5,000 and we didn't have enough money. $5,000 ended up paying our hosting bill for several months).
Believe me, every sale counted, even at $40 each. It's why I picked up the phone before it rang twice. I didn't want to lose a single sale.
I learned a long time ago that there's no such thing as a free lunch. It's something that you should remember when people say "come over here, you can get our software for free." I feel for Moveable Type, though. When you create expectations that your software is free it's hard to change business strategies.[Scobleizer: Microsoft Geek Blogger]